VIDEO VOYAGEUR: 3 Q’s WITH MASSEY

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When MASSEY unleashed his blistering new single “BOOKIN’” it immediately felt like more than just another funk-rock cut.

Co-written with longtime friend and guitarist Charlie Lerant, “BOOKIN'” explodes with blues rock riffs as it tells the story of two lovers racing toward each other and towards tragedy. It’s full throttle passion and heartbreak set to music, a rush of guitars, horns and syncopated rhythms that makes you feel the chase in your bones.

But MASSEY’s vision didn’t stop at the audio. To bring “BOOKIN’” to life visually, he turned to fine artist Lionel Thomas, a painter he has admired for years and who created the artwork for his upcoming debut album Reason for Being.

Thomas’s decision to hand draw each frame of the “BOOKIN’” video in manga style animation is virtually unheard of today. The result is an action drama that mirrors the intensity of the track – a woman on a train, a man in a car, villains, storms, battles and, at the heart of it all, a love story barreling toward a cliff.

We caught up with MASSEY to talk about how “BOOKIN’” was born, and how Lionel Thomas transformed one of MASSEY’s most intense songs into a rare, hand drawn visual experience.

Watch the Official Music Video:

1.Tell us the story of this song, why did you choose to visualize this song specifically in this way?

As the lyric writer and singer, as soon as my collaborator on this one, the amazing guitar player Charlie Lerant played each lick, hook and attack of the guitar part he wrote, I knew what this song was about: full-throttle, possessed passion, two people drawn like high powered magnets yet forced to chase, forced to race, towards inevitable catastrophe.

And the first word that came immediately to mind, for the title, and the chorus hook: BOOKIN’! 

The general story or arc of the song came to me quickly from there, and the lyrics rolled from the story board I built in my mind. 

2. What was the inspiration behind this new video (visuals, storyline, etc.)? 

Well, the video was the complete work of the visionary fine artist Lionel Thomas.

His paintings are one of a kind. I have been a fan, patron, and owner of his work for more than 5 years. We brought him on to paint the commissioned cover of the soon-to-be-released MASSEY debut album, Reason For Being, dropping in a few weeks on October 24th.

And we were so blown away by the album cover he painted, that we commissioned Lionel, once again, to create what is pretty much unheard of in this moment: a hand drawn manga anime music video for the entire 2 minutes and 44 seconds of BOOKIN’! 

I knew he would do the most fabulous job, and gave him free reign to conceptualize, storyboard and present the story he felt matched the energy. So, as Lionel explained to me, he quickly started seeing the story, with story-board outlines in his mind’s eye: – an over-the-top  action film, ala Mission Impossible. There’s a train, a heroine, a villain and a hero racing down the highway to catch them. 

The heroine fights, the hero races …

They ultimately embrace …

Yet it doesn’t end well …

3. What was the process of making the video?

As it was described to me by Lionel, his conceptualizing of the video was similar to how, as soon as I heard the music from my songwriting partner, Charle Lerant, I felt what the song was about, and then wrote the lyrics.

Lionel told me, after a couple listens to the song, he knew the story he wanted to tell. He saw a Mission-Impossible like action adventure plot line, with a woman as the hero, done in a Japanese manga animation style.

From that vision, he drew more and more detailed storyboards. He presented a draft of a segment, to be sure we liked his progress. Yet we wanted more story development.

After drawing it out more, we worked to be sure the action was syncing with the drama of the music and attack of the song. The result was better than we could have imagined! A masterpiece final product, with classic cinematic-style credits, too! We are out of our mind in love with Lionel’s work, merging the drama of the song with a visual extravaganza, matching and enhancing that drama. 

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Keep up with MASSEY on his Website

Stream music on Spotify and Apple Music now!

VIDEO VOYAGEUR: 3 Q’s WITH ALEX THOMEN

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In a world where social media amplifies every trend and grifting scheme, Alex Thomen stands out as a songwriter unafraid to mix sharp cultural critique with wit, musicianship and a touch of irony.

The Nashville based composer, producer and multi-instrumentalist began his musical journey playing piano before earning his Bachelor of Music in Composition at Kansas State University and a Masters in Commercial Music Composition and Arranging at Belmont University. Over the years, he has scored commissions, produced cinematic trailer music, and released a solo piano album all while building a reputation as a studio minded artist with a keen eye for contemporary life.

His latest single “Where Did They Go Wrong?” which is accompanied by a striking music video, showcases that narrative precision and sly humor brilliantly.

In this exclusive interview, Thomen talks about the song’s ironic roots, his decision to “perform” it via video rather than on stage, and the full circle collaboration with longtime friend and director Chase Bartholomew.

1. Tell us the story of this song, why did you choose to visualize this song specifically in this way?

“Where Did They Go Wrong?” explores themes that have become increasingly prevalent in the social media age. In essence, it’s an “anti-grifting” song, but it’s disguised in irony instead of strict, polemic writing. During the writing phase, I approached the lyrics, composition, and pacing as if it were to be performed for a live audience. There’s a minute and a half of setup before the first “punchline” hits – that kind of misdirection is characteristic of live comedy. The problem is I consider myself a studio musician more than a live performer, and I enjoy producing studio recordings of my songs.

My solution, therefore, was to make a music video that essentially captures the visuals of a live, in-studio performance. Those moments where the lyrical delivery is communicating something ironic, facial expressions and body language help drive that point. Irony is best communicated with the eyes – I believe this is why jellyfish are famously unfunny.

2. What was the inspiration behind this new video (visuals, storyline, etc.)?

Each topic addressed in the song (manosphere movement, MLMs, alternative medicine) warrants its own in-depth conversation, because the reasons for each one’s existence is culturally complex. My goal was to critique these different trends/movements, pointing out some of the flaws in their ideology. While making it rhyme. While it’s inspired by real conversations and real people, all of the specific characters in the song are made up. I did not have a boyhood friend named Danny.

The lyrics are a self-aware, reductive type of argument – a thorough rebuttal of these beliefs would require more words that I can fit in a song. But I did my best to make it as thought-provoking as possible while keeping it entertaining. Plus, I got to put in lots of words that I’ve never heard in a rock song before. What the song lacks in brevity it makes up for in affectation. 

3. What was the process of making the video?

The video was shot at Colorado Sound Studios in Denver, Colorado. It was directed/produced/edited by Chase Bartholomew. He’s one of my best friends from high school (he is also not a self-proclaimed alpha male, not involved in an MLM, and not a practitioner of alternative medicine). In fact, we used to spend our weekends scripting and filming videos – either for school projects or just for fun (we would do this while other guys were getting invited to parties). He ended up studying film and is now a professional videographer. It was kind of a full-circle moment to collaborate again on a creative project. We have also improved in our video-making skills since high school.

I gave him creative control over the video – I’d give thoughts/suggestions here and there, but he’s the expert when it comes to the visual component so I wanted to let him run with his ideas. I think his vision for framing/editing/coloring helps amplify the message of the story. There’s a whole science of how different colors can evoke certain emotions. Chase is a bit of a perfectionist, so he focused on how small details could change the final shot. He focused a lot of his energy on subtle lighting changes to best capture the performance. For Chase, it was a long video shoot with tons of lighting changes. For me, it was a relaxing day sitting at the piano.

Keep up to date with Alex Thomen on his Website

VIDEO VOYAGEUR: 3 Q’s WITH MARCO DI STEFANO

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In his latest release, “Angels on Our Shoulders,” composer Marco Di Stefano melds orchestral grandeur with cinematic storytelling to honor the heroes of World War II. It is also a stark reminder that the shadow of conflict persists even today.

A track from his upcoming album Far Inside, this piece captures the emotion of heroism through live orchestral performance, layered with modern instrumentation and brought vividly to life in a compelling new video.

We spoke with Di Stefano about the inspiration behind the song, the creative choices in visualizing it and the intricate process of bringing both music and story together.

From conducting a live brass ensemble to incorporating AI generated imagery of soldiers amid the ruins of war, this interview reveals how he bridges past and present, history and emotion in a work that is as cinematic as it is profoundly human.

Watch here:

1. Tell us the story of this song, why did you choose to visualize this song specifically in this way?

This song tells the story of heroes and honors the fallen ones of World War II, therefore I wanted to evoke classic movies such as “Saving Private Ryan” with specific color grades and introducing some AI generated clips of soldiers staring at the destruction of war.

2. What was the inspiration behind this new video (visuals, storyline, etc.)?

Even if World War II is a century beyond us, war is present in our modern world.

This song is composed using a modern language and instrumentation that evokes the spirit of that era and drama. The video starts with footage from the live recording of the orchestra where I personally conducted the brass section.

It ends with clips of soldiers starting at the destruction of war, while the music evokes past memories from the battles.

3. What was the process of making the video?

The video was recorded during a live session with a brass orchestra. The other instruments, from strings to percussion and synth, were added in post production using sample libraries, therefore I used footage from another recording session for the intro.

The final footage of the soldiers was created using AI, I wanted them to make clear to the viewer the context of this song.

Connect with Marco di Stefano on his Website

VIDEO VOYAGEUR: 3 Q’s WITH ANIMALS IN DENIAL

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With its emotion and frenetic energy, “Shallow” stands as one of Animals in Denial’s most striking and personal songs.

Written by Christian Ines during a tumultuous and destructive relationship, the track captures the chaos of love that is built on lies, obsession and abandonment.

Now paired with a haunting new video directed by Jon Paul Anderson, “Shallow” plunges viewers directly into Ines’s headspace – a first person descent into a relationship unraveling in real time.

We sat down with Christian to talk about the story behind the song, the inspiration for the visuals and how a chance discovery on YouTube led to a creative partnership that brought his vision vividly to life.

Watch the Official Music Video to “Shallow” here:

1. Tell us the story of this song, why did you choose to visualize this song specifically in this way?

Well I wrote the song when I was going through a horrible relationship. It was full of drama and part way through I started to realize that this was just some sort of game and that the feelings she claimed to have for me, were completely shallow. It was one of those songs I knew I wanted to have a visual component ie video for, but I was a bit stuck at how to do it. 

I wanted it to convey the vibe of where my head was at, and to make a person watching feel like they were  a fly on the wall in my head. So the choice to visualize this way was really me finding the right video maker with the right eye and sense of frenetic clarity. The director/maker Jon Paul Anderson, and I hit it off and he completely understood the vision and really fleshed it out more and really nailed it. I couldn’t have asked for a better person to take the lead on the project. 

2. What was the inspiration behind this new video (visuals, storyline, etc.)?

As far as the inspiration for the new video, it was always a song I wanted to have a video for, as it’s really meant to look like you’re inside of my head while I’m going through a relationship that’s really just a train wreck in disguise. I wanted it to feel frenetic yet clear, as during that time and relationship hot and cold can’t even begin to describe it. One minute you’re feeling like you and this person can withstand the weight of the world, and others you don’t even know if she likes you. I wanted it to also convey a feeling of loneliness or more like abandonment as that’s what I was feeling when I wrote the song. 

So the video takes a first person view, to try to make you feel like you’re me and going through the motions of something even though you know in your gut something isn’t quite right. Me and the director went back and forth over email and then he went to work filming and editing and what he turned in needed no revisions. I loved it when I saw it and thought he completely nailed it. I hope you like it.

3. What was the process of making the video?

The process for the video wasn’t mine, but it was basically me and the director going back and forth over email.  I started looking for cool music videos on YouTube and found a really talented YouTuber  named Jon Paul Anderson. He did a video for a nine inch nails song, called “Vessel”  that I was blown away by. I reached out to the guy and we hit it off chatting and so I then told him I had a song I really thought his approach would be perfect for if he was interested. He said to send him the track and I’ll let you know. He came back super enthusiastic, and asked if I had any ideas, I replied with what I was thinking about being a fly on the wall inside of my head. 

He followed up with me quickly, that he had some footage that he thought would be perfect he also had some ideas for some stuff he could shoot to add. The end result was something I was beyond proud of. 

    VIDEO VOYAGEUR: 3 Q’s WITH REVVNANT

    As climate change accelerates and the planet edges toward catastrophe, there are few artists willing to confront the crisis with complete honesty. Revvnant, led by Eliphaz Costus, formerly the drummer ofThe Flying Eyes and Black Lung, has always blurred genre boundaries drawing from trip-hop, dream pop, industrial and doom to create immersive and emotionally charged soundscapes.

    His latest single “Rise”, with a striking visualizer by artist Morgan Beringer, channels fear, despair and urgency into a haunting meditation on environmental collapse.

    In this feature, Eliphaz walks us through the beginnings of the song, and the process of collaborating with Beringer to translate its themes into a trippy, morphing visual experience.

    Watch the visualizer to “Rise” here:

    1. Tell us the story of this song, why did you choose to visualize this song specifically in this way?

    “Rise” is purely about the existential threat of climate change, witnessing the chaos, and how bearing witness affects me emotionally. It’s a complex mix of fear, despair, rage, and eventually apathy to be able to move forward with the day. The tone of the song treads the line between hopelessness, and a call to action…We need to rise up to stop this madness and save our planet.

    2. What was the inspiration behind this new video (visuals, storyline, etc.)?

    I worked with an incredible video artist from the UK named Morgan Beringer (https://www.morganberinger.com/), and I let him run with it. After explaining themes of the song, he came up with the concept of using idyllic images of healthy nature devolving into degraded, industrial landscapes. This worked really well with his signature, trippy style where visuals bloom and morph into each other. 

    3. What was the process of making the video?

    That was pretty much all Morgan Beringer’s doing. I gave a few notes here and there, but mostly I stepped aside and let him do his thing. Which I was happy to do after how hard I had already worked on the music.

    Listen to “Rise” on Spotify

    VIDEO VOYAGEUR: 3 Q’s WITH POEMS

    Every band has a song that feels like a turning point, and for San Diego indie group Poems, that moment arrived with “Afterparty”.

    Equal parts anxious confession and electrified catharsis, the track has quickly become their live closer and a fan favorite. Now, with a brand new video directed by rising LA filmmaker Christopher Shaibi, the song has taken on a vivid new life, one that mirrors the tension of dressing up for the night, only to feel like an outsider the second you walk through the door.

    Poems are a band unafraid to dig into vulnerability, pulling from their own struggles with identity, prescription medication and the heavy fog of anxiety that often lingers around young adulthood. Yet their music never wallows.

    Instead, it channels those insecurities into commanding vocals, raw emotion and the kind of guitar driven textures that recall early 2000’s indie icons while carving out something distinctly their own.

    We sat down with the band to talk about the making of the Afterparty video, the influences that shaped its story and how this release signals where Poems are heading next.

    Watch the Official Music Video for “Afterparty” here:

    1. Tell us the story of this song, why did you choose to visualize this song specifically in this way?

      Afterparty was born from memories of the past, being an adolescent wallflower at every party attended. It’s about that feeling of wanting to break out of your shell and be that person you want to be, but crippling anxiety taking hold of you in every moment. 
      We chose to visualize the song this way to really showcase what it’s like being in that constant state of living in your own head. Imagine dressing your absolute best for the party, only to arrive feeling like you have to pretend to be someone just to get through the night. 

      2. What was the inspiration behind this new video (visuals, storyline, etc.)?

        We definitely pulled some inspiration from some of our favorite music videos. Over the years, we really loved staying up to date with Interpol and The 1975’s style of storytelling through visuals. We didn’t want to divulge too much of the storyline through the visuals alone, but leave a more broad landscape of what they song is trying to convey. 

        3. What was the process of making the video?

          We were able to get in contact with a really awesome video creator by the name of Christopher Shaibi in LA. He has worked with some heavy hitters in the industry as he is really starting to make a name for himself, so we couldn’t pass up the opportunity to work with him. 

          We rented out a studio in LA for the day and dug in. We were able to give Chris a rough outline of how we wanted to final product to look, and he far exceeded our expectations! It was so fun to see our song vision come to life!

          Keep up to date with Poems on the Website