VIDEO VOYAGEUR: 3 Q’s WITH GEORGE COLLINS

There is something really infectious about a song that simply wants to make you feel good. With “Happiness Looks Good on You,” George Collins set out to do exactly that, deliberately stepping away from the more reflective and introspective territory that has characterised much of his songwriting to create a joyful, celebratory track steeped in vintage soul and Gospel influences.

Inspired by childhood memories of watching Soul Train, as well as a lifelong admiration for The Staple Singers, the song channels the warmth, optimism and irresistible spirit of classic soul. The accompanying video takes that nostalgia a step further, taking inspiration from Billy Joel’s wonderfully retro “Tell Her About It” and imagining Collins performing with a vintage soul band on a 1960’s television show.

Created in collaboration with visual artist Marta Vorontsova, the video brings together Collins’ love of classic music, his playful sense of humour and a distinctly old-school visual aesthetic. We caught up with George to talk about the inspiration behind “Happiness Looks Good on You,” the making of the video, his love of vintage soul and the process of bringing the two together.

Tell us the story of this track. Why did you choose to visualize it specifically in this way?

As I was reviewing my catalog and planning my latest album “New Ways of Getting Old,” I realized that many of my songs are reflective and introspective and that I had very few “happy” songs. This was surprising to me, as I am generally an upbeat and happy person! So I intentionally set out to write a happy song. From the outset, I knew that I wanted it to be a celebratory song with a vintage soul vibe and a Gospel choir. I used to watch the TV show “Soul Train” when I was young, and I loved the Staple Singers – I thought Pops Staples was the coolest old dude in the world! I listened to their music continuously while I was writing and recording “Happiness Looks Good on you.”

What was the inspiration behind this new video (visuals, storyline, etc.)?

I am a huge fan of Billy Joel, and he, like me, is also a huge fan of vintage music – as evidenced by his wonderful retro album, “An Innocent Man.” He has a video of a track from that album, “Tell Her About It,” in which he plays a singer backed by a soul band performing on The Ed Sullivan Show in the 1960s. I love that song and the video, and I wanted to do something similar for my song.

What was the process of making the video?

I have been working with an amazing visual artist, Marta Vorontsova, for several years – she has created many of my lyric videos, and her work is absolutely first rate. (https://www.instagram.com/_imagikali_/) So I sent her the track and my basic ideas and she got to work creating the video. It was an iterative, interactive process, and after a lot of back and forth we ended up with a video we could both be proud of – and that I sincerely hope my audience will enjoy!

VIDEO VOYAGEUR: 3 Q’s WITH WINCHESTER 7 & THE RUNNERS

winchester7

There is a particular kind of magic in music that sounds familiar as well as entirely its own. Winchester 7 & The Runners understands that balance instinctively, drawing on the energy of garage rock, the melodic instincts of classic songwriting and the sun soaked spirit of surf music, while placing the unlikely sound of an electric tenor ukulele right at the centre of it all.

This is a project that is playful without being lightweight, carefully crafted without losing its sense of spontaneity and firmly rooted in the belief that a great song should still be able to cut through the noise.

We caught up with Winchester 7 & The Runners for this exclusive interview to talk about the creative thinking behind the project, the making of the music video and the inspiration behind “The World From My Bed”, and what lies ahead for the band.

Watch the Official Music Video here:

1. Tell us the story of this track. Why did you choose to visualize it specifically in this way?

The song started innocently enough.  My family was talking about how much of current events my teen daughter learns about on Tiktok and its often dubious accuracy.  I thought how much of a change that represents to our communications and how, generally, weak people’s innate critical reasoning can be.  So, I started writing from a perspective of a “it was this, now it’s that” sort of thing.  

But, that sort of song starts to sound like cranky old man shouting at clouds pretty quickly whereas I was more interested in the contrast than suggesting that one was better than another.  I don’t know if you’ve heard this, but older news media has made its share mistakes of too – like how Dungeons & Dragons is deadly or that time when Martians invaded.

Anyway, with all of that in mind, I latched onto the idea that rotting in bed is also, these days, not the same isolated thing it once was.  And there I had the title with a bridge written from an imagined perspective of my daughter’s.

So, we set out to shoot a video that borrowed some of those themes in a time travelly sort of way.

2. What was the inspiration behind this new video (visuals, storyline, etc.)?

Something you may not have picked up on is that the trunk on the album cover for our EP No Worse For Wear which is also shown in the video – as an aside, that’s the actual trunk that my great grandfather brought over with him from Northern Italy when he immigrated to the US – was previously seen in a video for our song “The Golden Age”. One in the back catalogue.  

Anyway, in that one, Jack opened the trunk and got out a device that he used to time travel back to the ’50s to visit my grandparents on a vacation of theirs to what appears to be Atlantic City, in an effort to escape COVID lockdown.  Hey, it was a nice thought! 

In reality, we were all stuck together for the bulk of it as travel restrictions happened right after we all got together to record.
So, at the end of “Waitin’ Here For You”, Jack finds his time machine again, after rummaging his way through the thing, and we all get a bit of a surprise.  The video for “The World From My Bed” picks up from there with me (Win) shown stuck on a bed in some sort of time pocket with some surreal stuff happening just outside the window that I mostly ignore.  

3. What was the process of making the video?

I wanted to create a video that built upon the prior video release for our song, “Waitin’ Here For You”.  We shot the album cover while filming that video in the same session.  We sat on the couch for some stills and then started to do our thing as the song played in a continuous shot. 

“The World From My Bed” was shot right after that to keep some continuity.  

The World is literally seen from my bed outside that time window, as I rot away with my uke, phone, and a good book.  We then added some footage of feature vocalist Airinna Namara, who sings the bridge, in said window and got our video!  

Keep up with Winchester 7 & The Runners on the Website

Siren Finds Grace in Grief on Premiere of the Music Video to “February’s Son”

Februarys Son

On their latest single, “February’s Son,” Siren deliver one of the most sincere and emotionally grounded songs of their career to date. Rooted in personal loss and shaped by compassion, the song is a quiet testament to the power of music to honor memory and transform pain into connection.

Written by frontman Rob Phillips, “February’s Son” was inspired by the passing of his family member Reese Puckett, who died at age 20 due to fentanyl. Rather than framing the story through metaphor or distance, Phillips approaches the subject with real openness and humility.

Complementing the song is a lyric video directd by Wayne Joiner, who brings a symbolic and understated visual language to the project. Centered on the image of an old chest releasing photographs and memories, the video mirrors the song’s reflective tone. And rather than illustrating the lyrics directly, it creates an atmosphere of quiet reverence, inviting viewers to engage on a personal level.

From the opening bars, “February’s Son” establishes its emotional tone with soft guitar lines and understated rhythms creating a warm, open space where the song can unfold naturally. There is no rush toward dramatic peaks or sweeping climaxes. Instead, Siren allows the music to move at the pace of memory itself.

Phillip’s vocals are central to the impact of the song. His voice balances sorrow with tenderness. Ths subtlety gives the song its authenticity. It feels honest because it doesn’t try too hard to be profound – it just is. The recording, completed at Madison Studios and engineered by Wyatt Oates, reflects this same philosophy. The production preserves the natural textures of the performance.

What makes “February’s Son” especially compelling is its emotional balance. While the theme of the song is grief and loss, the song never becomes overwhelmed by it. Instead, it focuses on love, legacy, and on the bonds that endure beyond loss. It acknowledges pain without being defined by it, offering listeners a sense of comfort rather than despair.

With the release of this new music video, Siren remind us that some of the most powerful songs are sometimes the quietest ones. The songs that speak softly, listen closely and stay with us for a long time when words fall short.

SIREN February s Son

About SIREN

With a history dating back to the 1980s, Siren is known for their fusion of melodic rock, progressive, and blues influences. Since their formation in the 80s, the band has built a dedicated fan base and earned critical acclaim for their innovative sound. 

Led by Rob Phillips and drummer/engineer Mike Cupino, Siren have continued to evolve. 

Siren recently released their latest album “Listen”, building on the success of their previous work. Phillips and Cupino embarked on a journey to explore a Middle American roots rock sound, crafting songs that capture the essence of everyday experiences, from youth’s innocence to adulthood’s complexities. 

They recorded in Atlanta’s Madison Studios with engineer Wyatt Oates, and the result was the release of their single ‘Small Town’.  The response to the “Small Town” video was immediate, with over 1 Million views on TikTok and critical acclaim from within the Industry.    

Connect with Siren via:

Website I Instagram I Facebook I Twitter I YouTube I Spotify I Soundcloud

VIDEO VOYAGEUR: 3 Q’S WITH AMANA MELOME’

New Cover art Con Calma

With her single “Con C.ALMA” and accompanying video, Amana Melome’ continues to create a space that is both deeply personal and quietly powerful.

“Con C.ALMA” is more than just a song. It’s a reflection of her philosophy on creativity, presence and moving through life at your own rhythm.

Filmed in the flower lined streets of Southern Spain and in her own creative studio, the video captures the calm, colour and intention that define this new chapter of her artistic journey. Rooted in themes of self-trust, patience and inner alignment, “Con C.ALMA” feels like a gentle invitation to slow down and reconnect both with ourselves and with the world around us.

We spoke with Melome’ about the symbolism behind the visuals, the spontaneous process of bringing the video to life and why flowers became the central metaphor for this beautifully unhurried release.

Tell us the story of this song, why did you choose to visualize this song specifically in this way?

Con C.Alma is a song about doing things on your own way at your own pace, without letting the world rush you. 

I felt flowers were very symbolic for the sentiment behind the song. You can’t rush a flower to bloom, and you can’t expect one flower to be exactly like another either! Just like people!

The intention was to create a video that felt elegant yet simple, colourful and calming like sunshine.

What was the inspiration behind this new video (visuals, storyline, etc.)?

I intentionally inserted flowers in all of the visuals for this song! I made a wire flower for the cover of the single, I am wearing big flower earrings in the video and I am walking and dancing around the beautiful flower lined streets of Andalusia in Southern Spain. 

There is a softness dancing with the boldness of the images, a calm and colourful sultry meets don’t mess with me vibe hahaha! I thought after waltzing around these beautiful streets, orange trees and fountains, ending up in my studio was the perfect ending to the story line.

Lighting my candles and painting, with flowers in my hair. This is my actual studio where I paint and record music, so it encapsulates my essence in a perfect way!

What was the process of making the video?

I had the vision of the vibe I wanted to create, and called in my good friend and amazing makeup artist Kirsten (shoutout to @kirstenpromakeup) who is always game to get creative together! 

I pulled the clothes and accessories from my closet. Once I explained my vision, she found a walking map of the flower-lined streets in the area, and off we went! 

2 iPhones in hand and a tripod! We walked through all of the areas, I sang the song through once (sometimes twice) at each, and we kept it moving. Once I left her, I drove to my studio…and it hit me:  that could be a perfect closing scene! Super unplanned I filmed all of the studio images by myself! Opening the door, to lighting the candles, to painting and dancing in the mirror. I was just imagining fun edits…and I happened to have two big white flowers in my studio (the last of a bouquet gifted to me on  my birthday a few days before).  I chose my favorite clips and the rest is history!

I am very happy with how the video turned out! 

Keep up with everything Amana Melome’ on her Website

VIDEO VOYAGEUR: 3 Q’s WITH DANIELE ODASSO

Living in between single cover with frame

Italian singer songwriter Daniele Odasso has always moved through music with a rare blend of emotional honesty and refined musicanship.

His new single, “Living in Between,” marks a turning point for Daniele, shaped by a period of deep personal transformation and a return to the landscapes of Tuscany that have long anchored his sense of self. Recorded in Viareggio and brought to life through an intimate collaboration with producer Amira, the song drifts between electronic pulse and soulful warmth, mirroring the emotional space it was born from.

What makes this moment in Daniele’s career so compelling is the clarity with which he speaks about the connection between voice, body and environment. Water, reflection, memory and nature all play a role in the sound and visuals of “Living in Between,” forming a world where music becomes a form of inner exploration.

The accompanying video, shot between underwater frames, pine forests and the glowing dunes of Lecciona doesn’t just illustrate the song. It lives and breathes with it.

We sat down with Daniele to talk about the making of “Living in Between,” the sensory world behind his vocal work, the unexpected joy of shooting underwater and how returning to Tuscany helped him rediscover the path forward.

1. Tell us the story of this song, why did you choose to visualize this song specifically in
this way?

“Living in Between” was recorded while I was living in Viareggio, Tuscany—a place that carries deep meaning for me because of my mother’s family roots there. During that period, I reconnected with nature in a way that shaped the entire sound of the song: the pulsating electronic groove, the layered vocals, and the fluid movement of the electric guitar all echo that sense of being suspended between states.

Water became a central metaphor throughout the making of the record. Living so close to the sea in Tuscany deeply influenced the emotional atmosphere of the track, and it was something I asked Amira to keep in mind while producing the record—this idea of fluidity, immersion, and constant movement between light and shadow.

That’s why the visual concept also begins with water as a symbolic entry point. It represents the emotional space from which the song emerged: a place of introspection, depth, and transformation. As the video shifts into the landscape of pine trees and dunes in Viareggio, it mirrors the song’s inner journey—from being enveloped by the element of water to resurfacing in the brightness of the natural world that inspired the music.

2. What was the inspiration behind this new video (visuals, storyline, etc.)?

The visuals were inspired by my daily proximity to water in Viareggio and the sensory relationship I developed with it through swimming every day. Because my vocal research is rooted in the Lichtenberger method, which focuses on acoustic perception and proprioception, being immersed in such a fluid medium gave me a new way of experiencing sound in my body. That liquid, tactile connection to water deeply influenced how I approached singing on this record, and Amira’s production supported and expanded that direction.

I wanted the video to reflect this whole sensory world, so I created an initial storyboard centered on an immersive water state and shared it with director Francesco Quadrelli. After exploring underwater imagery with photographer William Petriccioli and scouting the dunes of Viareggio together, the visual arc became clear: starting within the layered reflections and depth of water, gradually moving toward the sunlight near the beach, and ultimately returning to the sea. The visuals mirror the full cycle that shaped the music—nature, body, voice, and sound flowing back into one another.

3. What was the process of making the video?

The process of making the video was truly one of the best experiences I’ve ever had. I first met the incredibly talented art director William Petriccioli, who also shot the cover and instantly grasped the imagery and intentions behind the project. Shortly after, I met Francesco Quadrelli, a visionary and evocative director who immediately understood the concept and the different technical possibilities for shooting underwater. His visual language aligned perfectly with what I had envisioned and pushed the concept even further.

Shooting the underwater scenes was unexpectedly fun. I had trained myself to move from different directions while keeping my eyes open and staying in constant dialogue with Francesco’s camera. That allowed us to play with the surface of the water from multiple angles, creating those mirrored layers of light that shift with my movements.

We then moved to the “outside world.” The first scenes were filmed in my grandmother’s house in Tuscany—a room I literally grew up in—before heading to the pine forest near the beach of Lecciona in Viareggio. That location has an extraordinary sunset between the dunes and the water, and it became the perfect place to let go and immerse myself at the end of the day.

William and Francesco are an extraordinary team, and because they’re close friends, their trust and synergy made me feel completely embraced and understood throughout the shoot. We filmed in the exact order of the narrative, starting with the morning water scenes and ending with the sunset and my return to the sea. Experiencing that progression in real time felt both powerful and deeply cathartic.

Stream “Living in Between” now:

Keep up with Daniele Odasso on his Website

VIDEO VOYAGEUR: 3 Q’s WITH MASSEY

MASSEYBooking

When MASSEY unleashed his blistering new single “BOOKIN’” it immediately felt like more than just another funk-rock cut.

Co-written with longtime friend and guitarist Charlie Lerant, “BOOKIN'” explodes with blues rock riffs as it tells the story of two lovers racing toward each other and towards tragedy. It’s full throttle passion and heartbreak set to music, a rush of guitars, horns and syncopated rhythms that makes you feel the chase in your bones.

But MASSEY’s vision didn’t stop at the audio. To bring “BOOKIN’” to life visually, he turned to fine artist Lionel Thomas, a painter he has admired for years and who created the artwork for his upcoming debut album Reason for Being.

Thomas’s decision to hand draw each frame of the “BOOKIN’” video in manga style animation is virtually unheard of today. The result is an action drama that mirrors the intensity of the track – a woman on a train, a man in a car, villains, storms, battles and, at the heart of it all, a love story barreling toward a cliff.

We caught up with MASSEY to talk about how “BOOKIN’” was born, and how Lionel Thomas transformed one of MASSEY’s most intense songs into a rare, hand drawn visual experience.

Watch the Official Music Video:

1.Tell us the story of this song, why did you choose to visualize this song specifically in this way?

As the lyric writer and singer, as soon as my collaborator on this one, the amazing guitar player Charlie Lerant played each lick, hook and attack of the guitar part he wrote, I knew what this song was about: full-throttle, possessed passion, two people drawn like high powered magnets yet forced to chase, forced to race, towards inevitable catastrophe.

And the first word that came immediately to mind, for the title, and the chorus hook: BOOKIN’! 

The general story or arc of the song came to me quickly from there, and the lyrics rolled from the story board I built in my mind. 

2. What was the inspiration behind this new video (visuals, storyline, etc.)? 

Well, the video was the complete work of the visionary fine artist Lionel Thomas.

His paintings are one of a kind. I have been a fan, patron, and owner of his work for more than 5 years. We brought him on to paint the commissioned cover of the soon-to-be-released MASSEY debut album, Reason For Being, dropping in a few weeks on October 24th.

And we were so blown away by the album cover he painted, that we commissioned Lionel, once again, to create what is pretty much unheard of in this moment: a hand drawn manga anime music video for the entire 2 minutes and 44 seconds of BOOKIN’! 

I knew he would do the most fabulous job, and gave him free reign to conceptualize, storyboard and present the story he felt matched the energy. So, as Lionel explained to me, he quickly started seeing the story, with story-board outlines in his mind’s eye: – an over-the-top  action film, ala Mission Impossible. There’s a train, a heroine, a villain and a hero racing down the highway to catch them. 

The heroine fights, the hero races …

They ultimately embrace …

Yet it doesn’t end well …

3. What was the process of making the video?

As it was described to me by Lionel, his conceptualizing of the video was similar to how, as soon as I heard the music from my songwriting partner, Charle Lerant, I felt what the song was about, and then wrote the lyrics.

Lionel told me, after a couple listens to the song, he knew the story he wanted to tell. He saw a Mission-Impossible like action adventure plot line, with a woman as the hero, done in a Japanese manga animation style.

From that vision, he drew more and more detailed storyboards. He presented a draft of a segment, to be sure we liked his progress. Yet we wanted more story development.

After drawing it out more, we worked to be sure the action was syncing with the drama of the music and attack of the song. The result was better than we could have imagined! A masterpiece final product, with classic cinematic-style credits, too! We are out of our mind in love with Lionel’s work, merging the drama of the song with a visual extravaganza, matching and enhancing that drama. 

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Keep up with MASSEY on his Website

Stream music on Spotify and Apple Music now!