Commas is an artist from Nashville, TN. As a 90s baby raised in the south, he has long developed a penchant for consuming the imagery around him and his fellow peers, and been able to spit this back out on a canvas that is intriguing and melodic–his melodies stick out amongst the music. Jumping into the scene with BZRK in 2016, he honed his skills while collaborating with this collective. Sharing with us the epic video for the release of “MMM” it showcases the true vibe and essence of Commas a whole. The video was filmed, directed, and edited by All3y3z, Calla McGinty, and THiRD i MEDiA and is taken from the EP “thx bby.” Commas stopped by for a special edition of Video Voyageur which you can dive into below!
|Tell us the story of this song, why did you choose to visualize this song specifically? |
I feel like this song is about as inspirational as I’ve gotten on a track in a long time, and I thought this one was the best choice for the visual because of that. Being named after the richest man who ever lived, the song is about striving to get the most, to be the best, ya know the literal GOAT. It’s not
necessarily about chasing monetary wealth but if that’s your goal and this song pushes you to continue that chase, then I’m happy. That being said, the song is more for me than anybody, but if I can share and help someone else then I will.
What was the inspiration behind this video(visuals, storyline, etc.)?
I knew from my first consideration for the video, I wanted to do a loose adaptation of the story of Robin Hood. I did not, however, want it to strictly steal-from-rich-give-to-poor though. I thought steal-from-rich-give-to-everybody-else was a more accurate representation of my beliefs. Cuz “MMM” is for everyone.
What was the process of making this video?
Being my first music video, it was a lot of work. Worth it of course, but I’m not gonna lie and say it didn’t test me. I linked with Alex of THRiD i MEDiA a couple times via phone and in person to explain the concept and nail down a storyline and then filming took about 12 hours across two days. I casted and produced the whole thing, ya know setting call times, communicating with all of the actors, location scouting, etc. And Alex, with the help of Calla McGinty shot, directed, and edited