Alternative rock artist Em Armstrong breathes new life into “Maybe Probably Never,” an edgy, bold, and empowering anthem about closure, self-respect, and choosing yourself.

“This song came from a tough breakup and sparked the realization that the wrong people can’t keep coming back into my life whenever it’s convenient for them,” Armstrong shares. “It’s a reminder that if someone truly cares, they show up the first time.”

The title itself reflects the emotional limbo she once felt. “‘Maybe, probably I’ll go back,’” Armstrong says, echoing the confusion that followed the split. “Spoiler alert: I never did.”

1. Tell us the story of this song, why did you choose to visualize this song specifically? 

Maybe Probably Never was written at the crux of a breakup, and has taken new shape and meaning since its original release in 2023. MPN now is a song about leaving situations that don’t serve you and putting yourself first, even if you don’t believe in yourself and the initial decision. 

What empowered me to create this music video was something a videographer asked me a year before I had decided to go solo. He asked me if I ever planned to make more music by myself and create a video for this song, since he loved it. I simply said no – I was focused on the current band I was in with no intent to go solo again. That stuck with me through my decision of if I should go solo or hang my music hat forever. Thankfully, I had the right people supporting me who also are featured and filmed the music video and brought it to life. 

2. What was the inspiration behind this video (visuals, storyline, etc.)? 

The main inspirations for this video was keeping it very early 2000’s where the band plays in a jam space and just rocks out to the song. It lets the viewer get a taste of what the live show is going to look and feel like. 

3. What was the process of making this video?

We kept the process very simple, as this is my first music video as a solo artist. I have a few of my current live band along with a couple of friends play and direct. We found a studio that had a great lighting set up and props like the amps and the drum stage. Shout out to “RVX Studio” and to my wonderful team/ friends: Christian, Cody, Mercedes, Keagan, Ben, Alex and Nikhil!